“The litany of brands that Ten Berge oversaw is mind-boggling. It reads like a who’s who of lure manufacturers in not only fishing, but hunting as well: In fishing, REBEL, Booyah, YUM!, Lindy, Bandit, Bomber, Bomber Saltwater, Arbogast, Cotton Cordell, Creek Chub, Lazy Ike, Little Joe, Silver Thread, Thill, Smithwick and XCalibur.”
Our take: The business side of fishing isn’t somthing we look at to often, but there was a big shake up recently, that is worth mentioning. The president/GM of PRADCO Outdoor Brands, a guy by the name of Ron Ten Berge, is leaving his post on December 15th. This is causing quite a stir, as Joe Sills of www.fishingtackleretailer.com talks about in this interesting article. Go read it and check it out to get the scoop!